Choosing a CMS

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Posted by Mark | Posted in Digital, Tech | Posted on 21-10-2010

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Choosing a CMS for your business is often overlooked as a pre determined piece of software that will do A, B and C.  Design agencies often spend many days, week and months getting the front end user experience right whilst they completely forget about one extremely important user group – the content editors.  These content editors will use the CMS all the time, and if they aren’t happy, then no amount of great front end user experiences will cure the fact that if content editors don’t like the CMS, or don’t understand it, they won’t use it, and the content will become dated.  The use of a tailored user experience for the back end user is as important as the front end in today’s competitive CMS environment, ignore this at your peril.

A great article on why choice of CMS is a very important piece of the puzzle for a successful web presence.  http://www.alistapart.com/articles/strategic-content-management/

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