Recently, there has been a trend for single page websites that have limited overall site copy to put all of the content into one page which scrolls to reveal what would traditionally have been separate sections.
Here are a few good ones:
www.carmelitawine.com (We did this one ourselves at Jellyfish)
http://fashionphotography.com/
Post a comment if you know of any other good ones.
The new Four Seasons website has gone live, it cost a few quid, but i think it looks very impressive, some lovely imagery, good user experience, intuitive structure and consistent use of brand. I wonder who did it?
Check it out here: http://www.preview.fourseasons.com/
Apocalypse later, surf now
I just saw this video posted by a friend on facebook, really cool use of 3d computer generated graphics overlaying the surfers in the foreground. Even has overlaid reflections of explosions on the waves in the foreground, nice attention to detail. Thanks to Mark Ding Glendinning. Here is the video: link
Just saw this video, a great use of combining video and the use of QR codes, and having to use 2 iphones to redeem the offer is clever. Not sure it would actually get used, but it’s very clever nonetheless. Check it out here: link
I like this quote: If I had eight hours to chop down a tree, I’d spend six sharpening my axe.” — Abraham Lincoln
There is a lot to be said for preparation. It goes a long way and without it there is much reduced chance of success. The key is to know where the balance is between enough and too much. It is the law of diminishing returns. If you spend 6 hours sharpening your axe and it saves you a lot of time on chopping down your tree, then that’s good preparation.
In the digital world, the management of a digital team who is creating a digital product, then the management of being prepared is essential, because if you spend 12 months ‘sharpening your axe’ you will turn around to find that not only has your tree been chopped down by someone else, but that there are no trees because someone invented the digital equivalent of a chainsaw. Your axe now looks pretty useless and all that time getting to a state of ‘readiness’ all turns out to be wasted time. The key is in digital, yes, plan, but don’t hang about, otherwise you’ll be left sitting like a chump with a VHS tape in a world of iTunes. Be agile, have an idea and act upon it now. If you need to get a beta out to canvas opinion in the real world, do it – don’t sit around in isolation waiting for 10 years of ‘refinement’ to come to fruition with no bugs. Remember that there are a lot of people out there working on open source axes/ chainsaws which are much better than yours. You’ll release your product and feel like the caveman who just came out of a cave to proclaim the invention of fire and find you’ve stood on someone’s ipad.
Readiness then. Plan, but don’t get left in the dark ages, just go for it.
I just saw this image of a Porsche 928 concept and thought it was really nice, so thought i would post it. What do you think? I think it is cool.
My managing director gave a good speech last Friday at our company update. He stood next to the pool table and told us about the importance of making sure we are aware of the commercial implications of everything we do. He said that we should question everything we do and ensure that everything we do is focussed on delivering results. This made total sense to me. I’ve worked in companies where you had to get a signed form to make a cup of tea (well not quite) so the fact that he saw the value in people’s time, and the fact the every minute spent should be put towards earning money and getting results and not writing pointless document was reassuring and inspiring. He’s a driven and motivational guy, and i have to say that I am enjoying working at Jellyfish even more than i expected! Awesome.
Choosing a CMS for your business is often overlooked as a pre determined piece of software that will do A, B and C. Design agencies often spend many days, week and months getting the front end user experience right whilst they completely forget about one extremely important user group – the content editors. These content editors will use the CMS all the time, and if they aren’t happy, then no amount of great front end user experiences will cure the fact that if content editors don’t like the CMS, or don’t understand it, they won’t use it, and the content will become dated. The use of a tailored user experience for the back end user is as important as the front end in today’s competitive CMS environment, ignore this at your peril.
A great article on why choice of CMS is a very important piece of the puzzle for a successful web presence. http://www.alistapart.com/articles/strategic-content-management/
Answer: no
Addendum. Yes.
The trick is to not turn it on for 2 weeks and leave it in the airing cupboard in a bag of rice. The heat makes the moisture in the device evaporate, and the rice absorbs the moisture. Once it is completely dry, try turning it on. If you’re too impatient ( like me ) then the battery circuits will fry and you’ll be left with an iPhone that works when plugged in, but always shows an empty battery. (not even red, just completely black). See pic.
Avoid dropping your iPhone in water at all costs, it’s a lot of hassle trying to fix one!
You see a gorgeous girl at a party. You go up to her and say, I’m fantastic in bed.
That’s Direct Marketing.
You’re at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says, He’s fantastic in bed.
That’s Advertising.
You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day you call and say, Hi, I’m fantastic in bed.
That’s Telesales.
You’re at a party and see a gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink. You open the door for her, pick up her bag after she drops it, offer her a ride, and then say, “By the way, I’m fantastic in bed.”
That’s Public Relations.
You’re at a party and see a gorgeous girl. She walks up to you and says, “I hear you’re fantastic in bed.”
That’s Brand Recognition.